Nowadays, when it comes to buying and storing beverages, the turning points in product choice are the convenience and efficiency they offer.
The packaging world has been evolving and adapting to provide the best option that meets consumers’ needs, particularly beverage packaging in Bag in Box bottles.
Among all existing variables, Bag in Box is a technology that stands out, being a star alternative across various sectors, from food to pharmaceutical and chemical products, among many others. This technology now surprises us once again with an unexpected metamorphosis: the bottle formation. But what exactly is it?
What is Bag in Box (BiB) in a bottle?
The new bottle format is a hybrid packaging between the BiB everyone knows and a new external design. The classic format consists of a typical cubic box and a bag. Thus, it incorporates a flexible, airtight plastic bag inside a rigid cardboard bottle. In this way, it preserves the freshness of the liquid inside. During dispensing, the inner bag collapses, preventing air from entering the container and preserving the beverage’s quality.
Benefits of the new design
Firstly, one of the advantages of this type of format is extending the shelf life of the beverages inside. This happens because, due to its airtightness, it prevents possible oxidation of the liquid, a common issue in regular bottles. As a result, it maintains the original taste for longer.
The packaging method, in turn, reduces exposure to air, light, and contamination, ensuring freshness from the first moment to the last drop. It is especially good for wines, juices, and dairy products, as they can spoil once opened.
Recyclable bottled liquid packaging
The material that makes up the bottles is usually recyclable, and the design helps to reduce environmental impact. The design is smaller and lighter than other common containers. The bag also facilitates and controls dispensing of beverages, meaning it helps manage the amount of liquid poured and prevents spills.
With all the advantages of the bottled alternative, it should be noted that choosing this option also has a positive economic impact on the consumer, as it increases durability compared to more traditional options. Additionally, for producers, it also reduces shipping costs due to the lightness of the material used.
Applications of Bag in Box in bottles
- Wine: The wine business was one of the first to use bag in box technology. This type of packaging keeps wine fresh. This is beneficial for wine drinkers because it allows them to enjoy a glass without feeling obliged to finish the entire bottle before the wine spoils.
- Juices and smoothies: They last longer thanks to their packaging. Preserves nutrients and flavors without any damage.
- Dairy products: Milk and other dairy products can spoil quickly. Because of this, BiB-in-Bottle technology helps keep them fresh for longer and extends their shelf life.
- Water and other beverages: The container design keeps water and various other beverages in the best possible condition.
Why choose this option?
This option goes beyond the standards of simple packaging. Companies adopting this packaging method can achieve reduced production and shipping costs; and customers enjoy the practicality and convenience the product offers, as well as greater satisfaction thanks to the advantages mentioned above, benefiting both sides. Furthermore, the sustainability of the materials used in the container aligns with the social and ecological times we live in today, promoting a fair and environmentally beneficial practice.